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5 New Year’s Resolutions for your Small Business

5 New Year’s Resolutions for your Small Business

WHAT ARE YOUR TOP 5? This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic....

3 Common COVID Personalities and How to Market to Them

3 Common COVID Personalities and How to Market to Them

People handle challenges in different ways and this pandemic is no exception. While your business may target a particular demographic, it's likely this demographic has split since COVID-19. You now have people who while they may fall into the same age group, income...